Where Brands and Stories Come to Life
You’ve invested in your brand, now it’s time to take it to the next level. The Baker Agency is a woman-owned, full-service communications agency dedicated to helping brands tell their stories and achieve measurable results. Our passionate team delivers innovative PR, marketing and video solutions tailored to each client’s unique goals.
Partner with us to elevate your brand and connect with audiences that matter!
Let's Get StartedAlbany, NY • Pittsburgh, PA • St. Petersburg, FL
What We Do
Strategic Communications Services
We offer a full suite of services built to move your brand forward. Through strategy, storytelling and execution, we help you connect, grow and stand out.
Public Relations
Our team delivers expert public relations services to amplify your brand’s voice, secure impactful media coverage and protect your reputation. From strategic communications and crisis management to social media, events and thought leadership, we help your story stand out and your organization thrive.Marketing Services
We propel your brand forward with dynamic marketing services, from content and email marketing to brand strategy, influencer partnerships and digital campaigns. We ensure your business stands out, engages audiences and builds lasting connections.Video Production
We bring your brand’s story to life with creative, high-quality video production including brand videos, testimonials, social media content and more. Our creative team will help move your business forward.Crisis Communications
We provide expert crisis communications services, helping organizations navigate sensitive situations with clarity and confidence. Our team understands that response time is crucial during a crisis, and we act swiftly to protect your reputation and ensure effective messaging. Trust us to guide you through any crisis and maintain trust with your stakeholders.
About Us
Big Ideas, Create Big Reach
We proudly partner with a diverse range of clients, from innovative startups and established corporations to nonprofits and public sector organizations. Our client portfolio spans industries such as healthcare, technology, real estate, education, energy and manufacturing, travel and tourism, hospitality and professional services. No matter your field, we take the time to understand your unique goals and challenges, ensuring our strategies are always aligned with your vision.
What sets our agency apart is our commitment to personalized service, creative problem-solving and a results-driven approach. We blend traditional PR expertise with the latest digital strategies, leveraging our extensive network of media contacts and influencers to amplify your message. At The Baker Agency, we don’t just promote brands, we build lasting relationships and deliver measurable success.
Client Focused
Shared SuccessExcellence
Proven ResultsInnovation
Bold Ideas
Industries
Our Work in Action
At The Baker Agency, we go beyond strategy to create impactful work that drives real results and lasting growth for our clients.
Inspiring Confidence. Celebrating Women.
A video and audio podcast featuring conversations with the Capital Region’s, Pittsburgh’s and St. Petersburg’s most notable women. Produced by The Baker Agency and hosted by Megan Baker, InfluenceHER is fun, educational and inspirational.
Watch NowIn the Spotlight
Clients Featured in Leading Publications
At The Baker Agency, we don’t just promote brands, we build lasting relationships and deliver measurable success.
Join us on Instagram
Follow the Stories Behind the Headlines
A look back at the 3rd Annual @AmplifyWomenTampaBay Summit, where our Founder and CEO, Megan Baker, moderated a conversation on leadership in sports and business.
The panel featured Christina Unkel of the @TampaBaySunFC, Yanna Pantelis Boutzoukas of @RaysBaseball, Melissa Gebhardt of the @TBLightning, and Christi Bedan of the Tampa Bay @Buccaneers.
Thank you to @AmplifyWomenTampaBay, @Nicole_Amplified and everyone who made the event possible.
#AmplifyWomenTampaBay #WomenInLeadership #WomenInSports #TampaBay #StPeteFL
Aug 12
A conversation worth amplifying.
At the 3rd Annual @AmplifyWomenTampaBay Summit, Megan Baker moderated a panel featuring Christina Unkel of @TampaBaySunFC, Yanna Pantelis Boutzoukas of @RaysBaseball, Melissa Gebhardt of @TBLightning, and Christi Bedan of Tampa Bay @Buccaneers.
The panelists shared candid perspectives on finding their voices, learning from mistakes and leading authentically.
Thank you to @Nicole_Amplified and everyone who brought this conversation together.
#WomenInSports #WomenInLeadership #AmplifyWomenTampaBay
Aug 11
Public affairs is about building trust, shaping conversations and creating meaningful impact.
Our team helps clients navigate policy and community relations, prepare spokespeople for the media and highlight their achievements through strategic awards and recognition. Swipe through to see a few recent public affairs media highlights.
Learn more about our PR services on our website through the link in our bio.
#TheBakerAgency #PublicAffairs #MediaRelations #StrategicCommunications #CommunityRelations #EconomicDevelopment #PublicRelations #EarnedMedia
Aug 7
Ten years as the presenting sponsors. What an incredible milestone.
Last week, we celebrated our clients, @BonacioConstruction and @JulieCo.Realty as they marked a decade as sponsors of the Annual @SaratogaHospitalFoundation Gala, supporting Saratoga Hospital Community Benefit Programs.
Thank you for your continued commitment to the Saratoga Springs community.
We were grateful to be part of the celebration alongside our partner agency, @BrawnMedia.
#SaratogaSprings #SaratogaHospital #CapitalRegionNY #CommunityLeadership
Aug 3
We’re growing! Please join us in welcoming Brendan Kennedy to The Baker Agency 👏
Brendan joins our team as a director, bringing more than 20 years of experience in public relations, public affairs and marketing. We can’t wait to see the impact he’ll make as he works with clients across all three of our office locations.
Welcome to Team Baker!
Interested in joining our growing team? Visit our website to learn more about the team and explore our current career opportunities.
#AgencyLife #PublicRelations #MarketingAgency #Albany #CapitalRegion
Jul 27
Trust isn’t built by making promises. It’s built by keeping them.
From @JulieCo.Realty to @BonacioConstruction, Julie Bonacio shares how hard work and following through have helped her earn trust, build lasting relationships and shape a successful career.
Hear her conversation with The Baker Agency Founder and CEO Megan Baker at the link in our @InfluenceHER_TheBakerAgency bio. 🎙️
Jul 23
Congratulations to our Q2 Employee of the Quarter, Matt Potolski! 👏
Matt has been part of the Baker team for nearly three years, and we’re excited to recognize him this quarter. Thank you for your hard work, your positivity and everything you bring to our team. Congratulations!
#TheBakerAgency #EmployeeOfTheQuarter #PRAgency #AgencyLife
Jul 21
Exciting news!
We’re thrilled to be the @EDGEDistrict’s new marketing partner.
From local businesses and restaurants to community events and the people behind them, we’re looking forward to helping share the stories that make the @EDGEDistrict one of St. Pete’s most vibrant neighborhoods.
EDGE members, we’d love to feature you! Send us a DM to the @EDGEDistrict account if you’d like your business, story or event to be highlighted.
Here’s to a great partnership and everything ahead!
#EDGEDistrict #StPete #SupportLocal #StPeteBusiness #LoveStPete
Jul 17
