Where Brands and Stories Come to Life
You’ve invested in your brand, now it’s time to take it to the next level. The Baker Agency is a woman-owned, full-service communications agency dedicated to helping brands tell their stories and achieve measurable results. Our passionate team delivers innovative PR, marketing and video solutions tailored to each client’s unique goals.
Partner with us to elevate your brand and connect with audiences that matter!
Let's Get StartedAlbany, NY • Pittsburgh, PA • St. Petersburg, FL
What We Do
Strategic Communications Services
We offer a full suite of services built to move your brand forward. Through strategy, storytelling and execution, we help you connect, grow and stand out.
Public Relations
Our team delivers expert public relations services to amplify your brand’s voice, secure impactful media coverage and protect your reputation. From strategic communications and crisis management to social media, events and thought leadership, we help your story stand out and your organization thrive.Marketing Services
We propel your brand forward with dynamic marketing services, from content and email marketing to brand strategy, influencer partnerships and digital campaigns. We ensure your business stands out, engages audiences and builds lasting connections.Video Production
We bring your brand’s story to life with creative, high-quality video production including brand videos, testimonials, social media content and more. Our creative team will help move your business forward.Crisis Communications
We provide expert crisis communications services, helping organizations navigate sensitive situations with clarity and confidence. Our team understands that response time is crucial during a crisis, and we act swiftly to protect your reputation and ensure effective messaging. Trust us to guide you through any crisis and maintain trust with your stakeholders.
About Us
Big Ideas, Create Big Reach
We proudly partner with a diverse range of clients, from innovative startups and established corporations to nonprofits and public sector organizations. Our client portfolio spans industries such as healthcare, technology, real estate, education, energy and manufacturing, travel and tourism, hospitality and professional services. No matter your field, we take the time to understand your unique goals and challenges, ensuring our strategies are always aligned with your vision.
What sets our agency apart is our commitment to personalized service, creative problem-solving and a results-driven approach. We blend traditional PR expertise with the latest digital strategies, leveraging our extensive network of media contacts and influencers to amplify your message. At The Baker Agency, we don’t just promote brands, we build lasting relationships and deliver measurable success.
Client Focused
Shared SuccessExcellence
Proven ResultsInnovation
Bold Ideas
Industries
Our Work in Action
At The Baker Agency, we go beyond strategy to create impactful work that drives real results and lasting growth for our clients.
Inspiring Confidence. Celebrating Women.
A video and audio podcast featuring conversations with the Capital Region’s, Pittsburgh’s and St. Petersburg’s most notable women. Produced by The Baker Agency and hosted by Megan Baker, InfluenceHER is fun, educational and inspirational.
Watch NowIn the Spotlight
Clients Featured in Leading Publications
At The Baker Agency, we don’t just promote brands, we build lasting relationships and deliver measurable success.
Join us on Instagram
Follow the Stories Behind the Headlines
Congratulations to our Q2 Employee of the Quarter, Matt Potolski! 👏
Matt has been part of the Baker team for nearly three years, and we’re excited to recognize him this quarter. Thank you for your hard work, your positivity and everything you bring to our team. Congratulations!
#TheBakerAgency #EmployeeOfTheQuarter #PRAgency #AgencyLife
Jul 21
Exciting news!
We’re thrilled to be the @EDGEDistrict’s new marketing partner.
From local businesses and restaurants to community events and the people behind them, we’re looking forward to helping share the stories that make the @EDGEDistrict one of St. Pete’s most vibrant neighborhoods.
EDGE members, we’d love to feature you! Send us a DM to the @EDGEDistrict account if you’d like your business, story or event to be highlighted.
Here’s to a great partnership and everything ahead!
#EDGEDistrict #StPete #SupportLocal #StPeteBusiness #LoveStPete
Jul 17
Some behind the scenes shots of @TheBakerAgency_Inc founder and CEO, Megan Baker, joining hosts @TheAnneMcCloy and @1BillyFloyd on their lifestyle television segment, @UpstateLivingShow this week.
Megan reflected on her career transition from 10 years in television news to starting her own PR agency, Baker Public Relations, now The Baker Agency, in 2007.
She shared how her business went from a one-person show to a team of 10, servicing clients in Albany, Pittsburgh and St. Petersburg (all while raising three children).
Megan emphasized the importance of mentorship, supporting young women in leadership and giving back to the community.
Thank you @UpstateLivingShow for such a fun morning!
#UpstateLiving #CapitalRegion #WomeninPR #WomenInLeadership #PRAgency
Jul 8
June was a busy month for media coverage.
Here’s a look at some of the stories our team helped place for clients over the past month.
Swipe through for a few highlights, and subscribe to our newsletter through our website to stay up to date on agency news, client wins and more.
#EarnedMedia #MediaRelations #PublicRelations #PRAgency
Jun 29
We`re thrilled to welcome Isabella Cipollo, our summer 2026 public relations Intern, to The Baker Agency!
Isabella is a rising junior at Marist University studying public relations and advertising, with a minor in business and public health pathway.
Isabella`s strong suit is crafting thoughtful messaging and creative design work, with a passion for impactful storytelling, building relationships and helping brands reach their full potential.
Outside of the office, Isabella loves to visit new places and will be spending the upcoming semester abroad in Dublin, Ireland!
Please join us in welcoming Isabella!
#PRAgency #AgencyLife #PRInternship #WomenInPR #MarketingInternship #Summer2026Intern
Jun 24
A proud moment. 🎉
Earlier this month, we celebrated our founder and CEO, Megan Baker, at the @PRNEWS Top Women Awards Celebration in NYC after being named a 2026 Top Woman in PR & Communications.
Those of us who work alongside Megan every day know how much she cares about her team, clients and community, making this recognition especially meaningful.
Congratulations, Megan!
We are proud to celebrate this well-deserved honor and grateful for the leadership you bring to Baker every day.
#WomenInPR #WomenInLeadership #PRNEWS #PublicRelations
Jun 17
“Can you come down a bit on that price?”
Founder of @AmplifyWomenTampaBay and executive director of the @EDGEDistrict of St. Petersburg, Nicole Waters @Nicole_Amplified, and @TheBakerAgency_Inc founder and CEO, Megan Baker, discuss a reality many women in business know all too well: discounting their value when they should be confident in their work.
What do you think? Leave your thoughts in the comments.
Watch the full episode of InfluenceHER through the link in our @InfluenceHER_TheBakerAgency bio!
#WomenInLeadership #WomenInBusiness #FemaleLeadership #FemaleEntrepreneurs #AmplifyWomen
Jun 12
Are you a nano or micro influencer in the New York, Pennsylvania or Florida region?
The Baker Agency Influencer Program connects creators of various audience sizes with exciting partnership opportunities for our client events and initiatives throughout the year.
We`re looking for:
• Lifestyle Creators
• Foodies
• Travel Influencers
• Parents & Families
• Wellness Creators
• Community Voices
If that sounds like you, let`s connect!
Ready to collaborate? Apply on our website via the link in our bio.
#InfluencerProgram #InfluencerAgency #PRAgency #NewYorkInfluencers #AlbanyCreators #AlbanyInfluencers #PittsburghInfluencers #PennsylvaniaCreators #TampaBayCreators #TampaBayInfluencers #TampaInfluencers #StPeteInfluencers #FloridaCreators #MicroInfluencers
Jun 10
