FOR IMMEDIATE RELEASE:
August 3, 2026

ALBANY, N.Y. – Brendan Kennedy, a longtime and highly regarded marketing and public relations professional in the Capital Region, has joined The Baker Agency as a director.
In this leadership role, Kennedy will provide strategic counsel and manage key client accounts across the agency’s three offices in Albany, N.Y.; Pittsburgh, Pa.; and St. Petersburg, Fla.
“Brendan is widely recognized as an outstanding leader within our industry, and we are honored to welcome him to our accomplished team,” said Megan Baker, founder and CEO of The Baker Agency. “Having had the privilege of working alongside Brendan nearly 20 years ago, I can personally attest to the exceptional expertise, experience and strategic insight he brings to our organization.”
Kennedy joins The Baker Agency with more than two decades of agency experience in public relations, public affairs and marketing. He has earned a strong reputation among colleagues and clients for his expertise in strategic marketing, media relations, digital media, media training, video production and crisis communications.
“It is a privilege to join Megan and the exceptional team at The Baker Agency, a firm whose exemplary work I have admired for many years,” said Kennedy. “I am eager to leverage my experience to further strengthen the agency and deliver innovative, strategic communications solutions that advance our clients’ objectives.”
In addition to his marketing and public relations experience, Kennedy is the co-author of two children’s books with his father, Pulitzer Prize-winning novelist William Kennedy. He has also worked as an online game developer for ABC and ESPN and held a variety of positions on several major studio films.
Kennedy earned a bachelor’s degree from Trinity College.
“I’m excited about the leadership and fresh perspective Brendan will bring to our agency and our clients,” Baker added. “Having the opportunity to collaborate with him once again, I am confident that his contributions will drive significant and lasting impact for our organization.”
About The Baker Agency:
The Baker Agency is a full-service communications firm, proudly certified as a New York State Women-Owned Business Enterprise (WBE). Founded and led by former TV news anchor and reporter Megan Baker, our agency is headquartered in Albany, N.Y., with additional offices in Pittsburgh, Pa., and St. Petersburg, Fla. Our seasoned team blends strategic insight with creative expertise to elevate brands, foster meaningful connections and deliver measurable results. From enhancing visibility and community engagement to managing complex crises, The Baker Agency empowers clients to stand out with authenticity and impact.